Duration: One Day

This course will look at how to integrate overall business strategy and digital transformation plans to ensure the best outcomes. Participants will learn how to assess the current state of the business, how to set compelling and practical goals, and the importance of making informed decisions.

This one-day workshop will help you teach participants how to:

  • Describe the role of leaders in setting the agenda for a digital transformation that fits the organization.
  • Develop a clear and concise strategy for digital transformation.
  • Define SMART goals and Objectives and Key Results, and how they relate to businesses developing a strategy for digital transformation.
  • Explain how data can be leveraged for businesses when making major decisions.

Course Overview

Understanding Strategy and the Digital Landscape

In this session, you will explore the reasons why so many digital transformations fail, how organizations can avoid becoming one of those statistics, and some of the technology opportunities available for businesses.

Assessing the Current State

Next, you will introduce the SWOT analysis, covering why it is valuable and how to do one.

Setting Goals and Measuring Progress

Then, you will explore two ways that organizations can set clear priorities, introducing SMART goals and Objectives and Key Results, as well as how to track them.

Aligning Business Strategy and Digital Plans

In this session, you will explore the connection between business strategy and digital transformation and underline the value of clarity.

Data-Driven Decision Making

Next, you will discuss the power of using data as it relates to decision-making.

Customer-Centric Approach

Then, you will discuss the customer experience, why it is paramount, and how organizations can find out if they are offering value to those they serve.

Implementation

In this session, you will ask students to use the information they have learned about strategy to develop their own action plan for a digital initiative.

Workshop Wrap-Up

At the end of the course, students will have an opportunity to ask questions and fill out an action plan.

You may also be interested in:

Digital Transformation: Why is it important.

Digital Transformation: Processes

Digital Transformation: Data and Analytics

AI and Critical Thinking

AI and Problem Solving